Public Service Announcement (PSA)

Submission Guidelines

KMUD values helping people stay connected and spreading the word. However, as a Volunteer- and Staff-Powered Community Radio Station, KMUD lacks resources to convert press releases, brochures, calendars, & posters into ready-to-air Announcements.

Public Service Announcements (PSAs) are short, "non-commercial" announcements that benefit the intended audience, rather than a company or organization. Short, 10- to 30-second radio spots are available for community associations, advocate groups, and organizations that are promoting non-profit events. KMUD donates this air time to meet Federal Communications Commission public service requirements.

PSA Messages:

  • Must contain information that is beneficial to the community
  • Should not include controversial or self-serving material
  • Fill Out The Form At Right

or

How PSAs differ from Community Calendar Submissions

Public Service Announcements are under 30 seconds and are read daily on KMUD, generally for a period of no more than two weeks.

Community Calendar events are read during the 6:30-7pm Community Announcements Monday through Friday, typically 2-4 days before the event. To submit, please visit the Post an Event page.

Instructions for PSA Submission

  • Keep it basic. State the facts. Keep your PSA between 10 - 30 seconds (about 15-100 words).
  • Include Contact Information and necessary dates and times.
  • Provide pronunciation (pro-NUN-see-A-shun) of difficult words and names. Remember, PSAs are read out loud!
  • No 'Calls to Action': Regulations require that we do not urge listeners to carry out an action. Please use neutral wording such as "You are Invited to.." or “You can join us…” etc.
  • Please, do not mention Price or Cost. "Ticket information is available at ... " or “For more information contact …” are good ways to connect the listener to more info.
  • Last, but not least, READ YOUR PSA OUT LOUD TO YOURSELF to ensure it sounds appropriate and comprehensible for radio listeners
  • Remember to double-check and edit before you submit!

Example:

Garberville Library presents “Kids Create,” a creative reuse workshop with SCRAP Humboldt; designed for children 0-8 years of age. The event takes place Thursday, Feb 25th, from 1 - 2 pm at the Garberville Library, 715 Cedar St in Garberville. Learn all about creative reuse. This workshop includes a hands on activity, a craft project that participants can take home, and a new way of looking at discarded materials. Contact (707) 923-2230 for more information. To find out more about events like this, you can visit Humboldt Gov. org / Garberville Library or find SCRAP Humboldt at Humboldt. Scrap Creative Reuse.org.

**KMUD reserves the right to edit announcements before broadcast. KMUD does not guarantee all announcements will be broadcast, as time is limited.

Submit Your PSA

PSA Form

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